SEO or search engine optimization as it is called these days is becoming very important especially keeping in mind all the clutter online and the large number of competing sellers and websites on the internet. One needs to use SEO techniques to draw more traffic to the website. However it is not easy and search engine optimization to draw more traffic to the website is a process that takes months to implement.
With the ever changing rules of the search engines one has to constantly be on top of the game to ensure that one is not outdated in terms of the SEO techniques used on the website. This article talks of some of the top features of SEO friendly websites – something that everyone can learn from.
1. Optimization for Certain Chosen Keywords
Keyword optimization can be difficult since it there are a large number of keywords. It is important to prioritize the keywords that one wants to target. All keywords are not equal – some draw more traffic than the others and some lead to better sales and are more relevant to the user. Therefore one should be using specific keywords. As it is said in the case of SEO it is always beneficial to choose the keywords to target wisely.
2. Use Google Tools
It is always useful to use some good tools to analyze the techniques that are being used and also the kind of effect that they are having. Having measurable targets makes it easier to achieve them. Good websites make use of such tools to constantly benchmark themselves.
3. URL Rewriting
The URLs or the hyperlinks should be in an SEO friendly format so that the search engines can crawl them and send back traffic to the website more easily. This way the page is also ranked higher in the search results. It is therefore advantageous to use the professional experts for SEO Hong Kong for this purpose.
4. Linking of Webpages
The good SEO friendly websites have a lot of internal links for easy navigation and for ease of use for the user. This also helps in better traffic capturing on the website as the user moves within the website with ease and stays longer.
5. Coding of the Web pages
The coding of the web pages is done in a way that supports the search engine crawling. This way more and more pages of the websites appear in the search results for different keywords.
6. Having Relevant Content
Once the user has made it to the website it is important that the user is able to make sure that the user finds relevant content. Good websites provide relevant content – which makes sure they are more visited and therefore ranked higher in search results.
7. Link Building
Good websites also have good link building strategy implemented. This means the links to this website are shared at various high visited blogs and webpages which helps drive more traffic to them. This is an important strategy keeping in mind modern algorithms.